Privacy and cookies

We collect as little as we can. Last updated 9 November 2026.

Who we are

Birth to Booster is run by Meldein Projects Ltd, registered in England and Wales, company number 12572945. Our registered office is Lytchett House, 13 Freeland Park, Wareham Road, Poole, Dorset, BH16 6FA.

For anything about your data, email info@birthtobooster.com.

What you type into the finder

Your child's age, weight and height stay on your device. They're used in your browser to work out the answer. We don't send or save them.

Google Analytics, only if you accept

If you press Accept, we use Google Analytics to count visits and see which pages help parents. Google receives details like the pages you view, what you do on them, searches on this site, links you follow to shops, your type of device and your rough location. We use this because you agreed, and advertising features stay off.

Google may handle this data outside your country.

If you press Decline, Google Analytics doesn't load. You can change your mind at any time with "Cookie settings" at the bottom of every page.

NameWhat it doesLasts up to
_gaTells one visitor from another2 years
_ga_T9T23YM1JLRemembers the current visit2 years
cookie-choiceRemembers your answer. It's saved in your browser and isn't sent to anyone6 months, then we ask again

Google Analytics ยท Cookie usage on websites

Hosting

Cloudflare hosts this site. Like any web host, it handles your IP address to deliver pages and protect the site. We rely on our legitimate interest in keeping the site running and secure. See Cloudflare's privacy policy.

Shop links

Some shop links earn us a commission. When you follow one, you leave this site, and the shop and its affiliate network may set their own cookies. Their privacy policies apply there.

How long we keep information

We keep personal information only for as long as needed for the purpose for which it was collected. Retention is based on the type of record, security and troubleshooting needs, reporting periods, contractual requirements, and applicable legal obligations. We periodically delete or anonymise information that is no longer required.

Your analytics preference stays in your browser for six months, or until you change it or clear site data. Messages you send us are kept for as long as needed to answer and manage the enquiry.

Your rights

You can ask to see, correct or delete data we hold about you, and you can object to how we use it or withdraw your consent. Email us and we'll reply within a month.

You can also complain to your data protection authority. In the UK that's the ICO. In the EU, it's the authority in your country.